Ts-Intent add-on

See the buyers you're losing today

Ts-Intent is a WordPress add-on for Ts-Immo that analyses first-party visitor behaviour and tells the agent who to call back first, and why. No cloud, no AI, no third-party trackers — all data stays inside your WordPress.

Early access — private beta

Ts-Intent v1 is in selective early access. We install the add-on, configure the scoring with you, and support you through the first weeks of operation. Public availability on the WordPress store is planned for later.

The pitch

Detect the real buy & sell signals

Every day, dozens of visitors come back to view the same property, compare valuations and click the phone number — without ever filling a form. Ts-Intent turns them into a prioritised call list.

Hot buyers

Repeated views of the same property (3+ in 48 h), recurring searches in the same city, phone click, favourite action: each signal lifts the visitor in the dashboard with a concrete recommended action.

Potential sellers

Valuation pages and seller guides visited multiple times, valuation forms scrolled through: Ts-Intent spots seller intent before the mandate goes to a competitor.

Dormant leads reactivated

Generate personalised links (?tsi=token) for your CRM re-engagement campaigns. On click, the anonymous visitor is attached to the known lead and their full browsing history follows.

Hot buyer: this visitor viewed the same house 4 times in 48 hours and clicked the phone button.

Potential seller: this visitor viewed the estimation page twice this week.

Dashboard

A business dashboard — not another Google Analytics

The dashboard answers one question: who should the agent call now, and why? No vanity charts, no analytics jargon.

Today

Urgent buyers, potential sellers and reactivated leads for the day, each with its recommended action.

Hot buyers

Anonymous or identified profiles, intent score, viewed properties, last activity and call-to-action.

Potential sellers

Visitors showing seller signals, the precise trigger (valuation, guide), seller score and last activity.

Reactivated leads

Every CRM lead that clicked a personalised link: campaign, click date, visited pages and post-click score.

Top properties by intent

The properties that actually drive commercial interest: unique visits, returns, phone and email clicks.

Recommended action

One clear, fact-driven sentence per lead: 'Call today: this contact viewed the house in Cluses 4 times in 48 h.'

Scoring

An explainable intent score that doesn't go stale

The score is 100% server-side, computed from transparent rules. Each event has a weight that decays over time so your dashboard reflects recent activity, not visits from two months ago.

Transparent rules, no AI

Each event (property view, search, phone click, form submission…) has a configurable weight. No black box: you understand exactly why a visitor turned 'hot'.

Time decay

Configurable half-life (14 days by default): yesterday's visit weighs ~100%, a 14-day-old visit ~50%, a 60-day-old visit ~5%. Your dashboard stays trustworthy over time.

Clear intent levels

Four levels: cold, warm, hot, urgent. A simple threshold to decide who to call today, who to follow up this week, and who to leave alone.

Built-in bot filtering

Server-side User-Agent detection (Googlebot, AhrefsBot, uptime monitors…) plus customisable patterns. Bots are stored but never pollute scoring or the dashboard.

Intent levels

Cold

0–29

Warm

30–59

Hot

60–89

Urgent

90+

Default half-life: 14 days. Configurable from 1 to 90 days depending on your sales cycle.

Privacy by design

Local-first, no cloud, GDPR-friendly

Ts-Intent v1 is a local add-on: every event stays in your WordPress database. No upload to a Ts-Services cloud, no cross-site matching, no probabilistic fingerprinting.

What Ts-Intent does

  • Stores events in the WordPress database, on your server
  • Hashes IPs by default, never stores raw IPs
  • Respects consent (cookie banner) before tracking
  • Exposes WordPress-native GDPR tools (export & erasure)
  • Identifies a visitor only via deterministic actions: form, personalised link, alert

What Ts-Intent does NOT do

  • No centralised cloud, no multi-site identity graph
  • No probabilistic matching, no fingerprinting
  • No LinkedIn scraping, no external enrichment
  • No third-party cookies, no ad network
  • No generative AI, no automated message sent to the visitor
Personalised links

Reactivate dormant leads in one click

For each CRM lead, generate a personalised re-engagement link. On click, the visitor is bound to the lead, their browsing history is attached, and the intent score increases.

https://your-site.com/selection/houses-cluses/?tsi=TOKEN
  1. 1Pick a lead from your list
  2. 2Enter the target URL (property selection, listing, contact page…)
  3. 3Optional: campaign name and expiry date
  4. 4Ts-Intent generates a random 32+ byte token
  5. 5You copy the personalised link and send it from your CRM (email or SMS)
  6. 6On click: the visitor is attached to the lead, anonymous history follows, score goes up

GDPR notice: retroactively attaching anonymous behaviour to a named lead is only legally sound when you have explicit nominative consent from that lead. The WordPress admin reminds you of this before every token generation.

Requirements

Technical compatibility

WordPress 6.4 +

Compatible with mainstream themes. No rewrite of your site required.

PHP 8.1 +

Strict typing, modern performance. Most hosts are already ready.

Ts-Immo Sync plugin installed

Ts-Intent relies on listings synced by Ts-Immo Sync (CRM → WordPress). Degrades gracefully if disabled.

French & English

Admin UI and recommended-action templates ship in FR and EN from v1.

v1 scope

What v1 deliberately does NOT do

Ts-Intent v1 is intentionally focused on commercial prioritisation. The rest will follow in future versions.

  • No automated SMS or emails to the visitor
  • No AI lead summaries, no AI-generated messages
  • No centralised Ts-Intent cloud in v1 (planned for v1.5)
  • No cross-device probabilistic matching
  • No native SPA / headless WordPress support (planned for v1.5)
Let's talk

Request early access to Ts-Intent

We are selecting the first agencies for the private beta. Let's chat 15 minutes to make sure Ts-Intent makes sense for your case, then we schedule installation.

Ready to connect your CRM?

Get started for free or contact us for a personalized Ts-Immo demonstration.

Ts-Intent — Intent detection for real estate websites — Ts-Immo